This research aimed to describe guests’ perceived value by using a multidimensional approach. From previous
research, guests’ perceived value consisted of some functional value, emotional value, and social value. Based
on guest experience, and functional value consisted of physical evidence, guest room, food and beverage, hotel
staff, and price. This research was conducted in four-star hotels in Jakarta. The respondents were the guests who
had stayed in four-star hotels. The number of the respondent was 405. The data were obtained by using selfadministered
questionnaires. This research shows that guests have not perceived superior value. Some of the
values and the necessary efforts need to be improved.