APA Style
Quelch, John A., Farris, Paul W.. (1994).
Cases in advertising and promotion management (4th ed.).
Illinois:
Irwin.
Chicago Style
Quelch, John A., Farris, Paul W..
Cases in advertising and promotion management.
4th ed.
Illinois:
Irwin,
1994.
Printed Material.
MLA Style
Quelch, John A., Farris, Paul W..
Cases in advertising and promotion management.
4th ed.
Illinois:
Irwin,
1994.
Printed Material.
Turabian Style
Quelch, John A., Farris, Paul W..
Cases in advertising and promotion management.
4th ed.
Illinois:
Irwin,
1994.
Printed Material.