Imagine a world where almost everyone wakes up inspired to go to work,
feels trusted and valued during the day, then returns home feeling
fulfilled. This is not a crazy, idealized notion. Today, in many
successful organizations, great leaders create environments in which
people naturally work together to do remarkable things.

In his
work with organizations around the world, Simon Sinek noticed that some
teams trust each other so deeply that they would literally put their
lives on the line for each other. Other teams, no matter what incentives
are offered, are doomed to infighting, fragmentation and failure. Why?

The
answer became clear during a conversation with a Marine Corps general.
"Officers eat last," he said. Sinek watched as the most junior Marines
ate first while the most senior Marines took their place at the back of
the line. What's symbolic in the chow hall is deadly serious on the
battlefield: Great leaders sacrifice their own comfort--even their own
survival--for the good of those in their care.
    
Too many
workplaces are driven by cynicism, paranoia, and self-interest. But the
best ones foster trust and cooperation because their leaders build what
Sinek calls a "Circle of Safety" that separates the security inside the
team from the challenges outside.

Sinek illustrates his ideas
with fascinating true stories that range from the military to big
business, from government to investment banking.