Wind, Yoram Primary Author Gunther, Robert Additional Author Crook, Colin Additional Author mixed material bibliography Upper Saddle River; New Jersey Wharton School Publishing 2005 en English

Electronic Materials

337 p. ; 1,22MB The Power of Impossible Thinking is about getting better at making sense of what's going on around you so you can make decisions that respond to reality, not inaccurate or obsolete models of the world. This bestseller reveals how mental models stand between you and the truth and how to transform them into your biggest advantage! Learn how to develop new ways of seeing, when to change to a new model, how to swap amongst a portfolio of models, how to understand complex environments and how to do "mind R and D," improving models through constant experimentation. Jerry Wind and Colin Crook review why it's so hard to change mental models and offer practical strategies for dismantling "hardened missile silos". Finally they show how to access models quickly through intuition, and assess the effectiveness of any mental model. Purchasers of this book gain access to audio summaries on a companion web site, along with a new half-hour interview with the authors. Innovation Systems thinking Business development NONE 0131425021 Perpustakaan - Sekolah Tinggi Manajemen PPM Pusat Informasi Manajemen EB00068 General The Power of impossible thinking The_Power_of_impossible_thinking.jpg.jpg 49581 2020-08-05 14:48:47 2020-08-05 14:49:37 machine generated