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  <title>Ask Smarter Questions:</title>
  <subTitle>The key to better strategic decision making</subTitle>
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   <publisher>Harvard Business Review</publisher>
   <dateIssued>2024</dateIssued>
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<note>Table of Contents:&#13;
- When AI Teammates Come On Board, Performance Drops&#13;
- The CEO and Founder of Praava Health on Reimagining Care in an Emerging Market&#13;
- Why the Influencer Industry Needs Guardrails&#13;
- What Makes a Successful Celebrity Brand?&#13;
- Should Your Brand Hire a Virtual Influencer?&#13;
- How Marketers Choose College Athlete Influencers&#13;
- The Art of Asking Smarter Questions&#13;
- Highly Skilled Professionals Want Your Work But Not Your Job&#13;
- Transformations That Work&#13;
- How Inclusive Brands Fuel Growth&#13;
- For Success with AI, Bring Everyone On Board&#13;
- Make Decisions with a VC Mindset&#13;
- Advice for the Unmotivated&#13;
- Case Study: How Aggressively Should a Bank Pursue AI?&#13;
- What Can Business Learn from Art?&#13;
&#13;
&#13;
&#13;
</note>
<note type="statement of responsibility"></note>
<subject authority="">
 <topic>Marketing</topic>
</subject>
<subject authority="">
 <topic>Decision Making</topic>
</subject>
<classification>NONE</classification>
<identifier type="isbn">00178012</identifier>
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