APA Style

Kinnear, Thomas C., Taylor, James R.. (1996). Marketing research: an applied approach (5th ed.). New York: McGraw-Hill.

Chicago Style

Kinnear, Thomas C., Taylor, James R.. Marketing research: an applied approach. 5th ed. New York: McGraw-Hill, 1996. Printed Material.

MLA Style

Kinnear, Thomas C., Taylor, James R.. Marketing research: an applied approach. 5th ed. New York: McGraw-Hill, 1996. Printed Material.

Turabian Style

Kinnear, Thomas C., Taylor, James R.. Marketing research: an applied approach. 5th ed. New York: McGraw-Hill, 1996. Printed Material.