This book is about managing process development in pharmaceutical industry. This book explores the dynamics of superior product and process development in a highly competitive industry that lives and dies by its R&D and depends heavily on rapid time to market. AuthorÂ’s work reveals that behind the success of many new product introductions lies the development of novel process technologies that provide lower costs, higher quality, and increased flexibility.
This book includes that ‘high development performance is rooted in what managers do.’ The case studies, analysis, and interpretation that support this conclusion provide compelling evidence for its veracity and compelling reading, with useful insights for multinational giants as well as small start-ups.
This book will guide companies toward unlocking the potential of process development and understanding the patterns of organizational behavior and managerial actins that help create and implement new capabilities over time.