the e-business revolution and the design at 21st century companies and markets Means, Grady Primary Author Schneider, David Additional Author mixed material bibliography New York Jhn Wiley & Sons 2000 en English

Printed Material

xxi, 186 p. : epilogue, figs., index ; 23 cm. Consultants Means and Schneider examine the changes prompted by the advent of e-business. Case studies look at the effects of these changes on particular companies and major industries. Strategies are presented for expanding markets, leveraging capital, increasing efficiency, and making the most of a company's potential. Chapters describe the de-capitalizing of traditional companies, value-added communities, market behavior, industry examples, performance measurement, and change management. Issues of brand ownership are emphasized. Annotation c. Book News, Inc., Portland, OR (booknews.com) Strategy E-commerce E-business Industrial enterprises Economy AZA/WN 0471393355 Perpustakaan - Sekolah Tinggi Manajemen PPM Pusat Informasi Manajemen AZA/WN Mea 30530 General (General) AZA/WN Mea Meta-capitalism.jpg.jpg 8625 2001-03-23 00:00:00 2020-02-05 08:05:29 machine generated