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Managing human resources

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Personnel management: HRM in action

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Outside innovation : how your customers will co-design your company's future

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Technical change and the world economy : convergence and divergence in technology strategies

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Strategic management: formulation, implementation, and control

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Shoe dog : a memoir by the creator of nike

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The Hook : how to share your brand's unique story to engage customers, boost sales, and achieve heartfelt success

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Nation branding : concepts, issues, practice

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When millennials take over : mempersiapkan masa depan bisnis yang luar biasa optimis

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The New IT : how technology leaders are enabling business strategy in the digital age

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Strategic leadership across cultures : the globe study of CEO leadership behavior and effectiveness in 24 countries

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Creating engaged employees : it's worth the invesment

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The Winning attitude : kunci menuju kesuksesan pribadi anda

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Advanced marketing strategy: phenomena, analysis, and decisions

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Winning at new products : accelerating the process from idea to launch

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Big brands big trouble : lessons learned the hard way

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Beat the giant : strategik merek Indonesia menandingi merek global dan menjadi tuan rumah di negeri sendiri

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Capture the mindshare and the market share will follow : the art and science of building brands

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True story : how to combine story and action to transform your business

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Winning at new products : creating value through innovation

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Winning at new products : accelerating the process from idea to launch

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Marketing channels

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Customer relationship management : concept and technologies

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Customer relationship management : a strategic imperative in the world of e-business

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The Customer relationship management survival guide

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Organizational theory : text and cases

Organizational theory : text and cases

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How to read a client from across the room : win more business with the proven character code system to decode verbal & nonverbal communication

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How to close a deal like Warren Buffett : lessons from the world's greatest dealmaker

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Customer equity : building and managing relationship as valuable assets

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The Customer marketing method : how to implement and profit from customer relationship management

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Reinventing you : define your brand, imagine your future

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Service management : Operations, strategy, and information technology

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Operations management for competitive advantage

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Operations management for competitive advantage

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Strategi pemasaran hotel

Strategi pemasaran hotel

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The $100 startup : reinvent the way you make a living, do what you love, and create a new future

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Breakthrough branding : how smart entrepreneurs and intrapreneurs transform a small idea into a big brand

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Destination branding for small cities : the essentials for successful place branding

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Passion and purpose : stories from the best and brightest young business leaders

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Your job is not your career

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Rupiah meriah dari bisnis biro perjalanan

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Managerial economics : foundations of business analysis and strategy

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City branding : theory and cases

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Strategi efektif mengelola karyawan

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Performance-based budgeting : an ASPA classic

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Edison in the boardroom : how leading companies realize value from their intellectual assets

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The Human value of the enterprise : valuing people as assets monitoring, measuring, managing

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Winning the talent wars : how to manage and compete in the high-tech, high-speed, knowledge-based, superfluid economy

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Keeping the people who keep you in business : 24 ways to hang on to your most valuable talent

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How to compete in the war for talent : a guide to hiring the best

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