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The Discipline of market leaders : choose your customers, narrow your focus, dominate your market

The Discipline of market leaders : choose your customers, narrow your focus, dominate your market

Wiersema, Fred - Treacy, Michael

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The Customer century : lessons from world-class companies in integrated marketing and communications

The Customer century : lessons from world-class companies in integrated marketing and communications

Gronstedt, Anders

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Jejak-jejak maestro restrukturisasi : kisah kepemimpinan inspiratif dalam mengelola krisis

Jejak-jejak maestro restrukturisasi : kisah kepemimpinan inspiratif dalam mengelola krisis

Agustaman - Fadilah, Syarif - Harto, Prayogo P. - Rachman, Yudi - Udika, Romoaldus San

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IMC, The Next generation : five steps for delivering value and measuring financial returns

IMC, The Next generation : five steps for delivering value and measuring financial returns

Schultz, Don E. - Schultz, Heidi

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The Handbook of logistics & distribution management

The Handbook of logistics & distribution management

Rushton, Alan - Baker, Peter - Croucher, Phil

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Human resource champions

Human resource champions

Ulrich, Dave

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Real-time marketing and PR : how to instantly engage your market, connect with customers, and create products that grow your business now

Real-time marketing and PR : how to instantly engage your market, connect with customers, and create products that grow your business now

Meerman Scott, David

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Marketing communications orchestra : harmonisasi iklan, promosi, dan marketing public relations

Marketing communications orchestra : harmonisasi iklan, promosi, dan marketing public relations

Alifahmi, Hifni

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Talents dynamics : langkah prakatis mengeksplorasi karakter kinerja anda

Talents dynamics : langkah prakatis mengeksplorasi karakter kinerja anda

Royani, Rama - Aji, Endro Prasetyo

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Event marketing : a management guide

Event marketing : a management guide

Association of National Advertisers

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Gaming your market : cara seru menggairahkan pasar

Gaming your market : cara seru menggairahkan pasar

Mulyadi, Ivan

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Marketing to the campus crowd : everything you need to know to capture the $ 200 billion college market

Marketing to the campus crowd : everything you need to know to capture the $ 200 billion college market

Morrison, David A.

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EMarketing : reaping profits on the information highway

EMarketing : reaping profits on the information highway

Godin, Seth

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Marketing metrics : 50+ metrics every executive should master

Marketing metrics : 50+ metrics every executive should master

Farris, Paul W. - Bendle, Neil T. - Pfeiffer, Phillip E. - Reibstein, David J.

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An Analytic approach to marketing decision

Forman, Ernest H. - Dyer, Robert F

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The Mart: computer applications for marketing

Maddox, R.N. - Schellicnk, D.A.

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Promiscuous customers : invisible brands

Promiscuous customers : invisible brands

Bayler, Michael - Stoughton, David

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Permission marketing : turning strangers into friends, and friends into customers

Permission marketing : turning strangers into friends, and friends into customers

Godin, Seth

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Leading with happines

Leading with happines

Kjerulf, Alexander

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A General introduction to data analytics

A General introduction to data analytics

Moriera, Joao - Carvalho, Andre de - Horvath, Tomas

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Changing your company from the inside out : a guide for social intrapreneurs

Changing your company from the inside out : a guide for social intrapreneurs

Davis, Gerald F. - White, Christopher J.

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Organization development : the process of leading organizational change

Organization development : the process of leading organizational change

Anderson, Donald L.

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Siapa bilang menjadi marketing executive mudah?

Siapa bilang menjadi marketing executive mudah?

Jap,Hary

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Health care marketing

Beckham,Daniel

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Marketing communications : integrating offline and online with social media

Marketing communications : integrating offline and online with social media

Smith, Paul R. - Zook, Ze

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Syariah marketing

Syariah marketing

Kartajaya, Hermawan - Sula, Muhammad Syakir

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Islamic branding and marketing : Creating a global islamic business

Islamic branding and marketing : Creating a global islamic business

Temporal, Paul

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Marketing in the digital age

Marketing in the digital age

O'connor, John - Galvin, Eamonn

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Deep branding on the internet : applying heat and pressure online to ensure a lasting brand

raunstein, Marc - Levine, Edward H.

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Nobrow: The Culture of Marketing, the Marketing of Culture

Nobrow: The Culture of Marketing, the Marketing of Culture

Seabrook, John

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Digital marketing for everyone : Connect with your customers, grow your business & demystify social media

Digital marketing for everyone : Connect with your customers, grow your business & demystify social media

Chirone, Shannon - Morrow, Eric

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Marketing in the age of google : your online strategy is your business strategy

Marketing in the age of google : your online strategy is your business strategy

Fox, Vanessa

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Marketing in travel and tourism

Marketing in travel and tourism

Middleton, Victor T.C

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Marketing playbook for social media : using social media to drive sales and build brand awareness

Lamplugh, Mark W.

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Mengapa email marketing anda dianggap spam

Mengapa email marketing anda dianggap spam

Lee, Christopher

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Digital marketing analytics : making sense of consumer data in a digital world

Digital marketing analytics : making sense of consumer data in a digital world

Hemann, Chuck - Burbary, Ken

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Internet marketing: strategy, implementation and practice

Internet marketing: strategy, implementation and practice

Chaffey, Dave - Ellis-Chadwick, Fiona - Johnston, Kevin - Mayer, Richard

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Marketing on the internet : working the web series

Collin, Simon

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Web rules : how the internet is changing the way consumers make choices

Web rules : how the internet is changing the way consumers make choices

Murphy, Tom

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The E-Marketplace : strategies for success in B2B ecommerce

The E-Marketplace : strategies for success in B2B ecommerce

Raisch, Warren D.

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Internet marketing: readings and online resources

Internet marketing: readings and online resources

Richardson, Paul

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Strategic internet marketing

Vassos, Tom

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Effective marketing 1 : creating and keeping customers in an e-commerce world

Zikmund, William G. - D'amico, Michael

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Managing human resources

Managing human resources

Bohlander, George

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Business to business marketing: better decisions from added valve research

Fraser, Lyn

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The Marketing revolution : a radical manifesto for dominating the marketplace

The Marketing revolution : a radical manifesto for dominating the marketplace

Clancy, Kevin J. - Shulman, Robert S.

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Automotive conference on marketing challenges for the 1990s : opportunities, risks, responsibilities

AUTOMOTIVE Conference on Marketing Challenges for the 1990s : opportunities, risks, responsibilities

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Net Words : creating high-impact online copy

Net Words : creating high-impact online copy

Usborne, Nick

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Stop pitching & start connecting : start media strategies for network marketing and direct sales

Stop pitching & start connecting : start media strategies for network marketing and direct sales

Theis, Alex

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Going to market : distribution systems for industrial products

Going to market : distribution systems for industrial products

Cespedes, Frank V. - Corey, E. Raymond - Rangan, V. Kasturi

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