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Consumer behavior

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Penelitian mengenai sikap mahasiswa dan alumni terhadap pendidikan kewiraswastaan

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Penelitian pengembangan pendidikan kewiraswastaan

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Cleaner production for green productivity : Asia perspectives

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Ekonomi uang dan bank : teori dan pengalaman di Indonesia

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Inter-firm linkages in the modern jamu industry : research paper

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Extreme Toyota : radical contractions that drive success at the world's best manufacturer

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Operations Management : The Management Of Productive System.

Operations Management : The Management Of Productive System.

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Pegangan gaya penulisan penyuntingan dan penerbitan karya ilmiah

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Market research in practice : a guide to the basics

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International operations simulation : Compendium for the administrator

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Statistika penelitian dengan SPSS 24

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The Complete guide to writing questionnaires : how to get better information for better decisions

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Metode riset bisnis dan konsumen

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Marketing research : text and cases

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Know your customer : using practical market research for profit

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Handbook of marketing scales : multi item measures for marketing and consument behaviour research

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Consumers

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Cyberbranding : brand building in the digital economy

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Essentials of marketing research

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Metode penelitian bisnis

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Case study research : design and methods

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Applications of case study research

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The Practice of public relations

The Practice of public relations

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Designing qualitative research

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The Sage handbook of qualitative research

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Marketing Research

Marketing Research

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Grounded theory : a practical guide

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Consumer behaviour : advances and applications in marketing

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Hermawan Kartajaya on segmentation

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Research methods for business : a skill building approach

Research methods for business : a skill building approach

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The Training measurement book : best practices, proven methodologies, and practical approaches

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Panduan berbisnis bagi pemula : menjadi wirausahawan sukses dan inovatif, kini bukanlah mimpi

Panduan berbisnis bagi pemula : menjadi wirausahawan sukses dan inovatif, kini bukanlah mimpi

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Metode penelitian organisasi dengan aplikasi program SPSS

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Toshiba in Indonesia : a case study on the transfer of a U-shaped Line

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Marketing research: an applied orientation

Marketing research: an applied orientation

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Introduction to Qualitative Research Methods

Introduction to Qualitative Research Methods

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The Coding manual for qualitative researchers

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Applied regression analysis : a research tool

Applied regression analysis : a research tool

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Introduction to Operations Research

Introduction to Operations Research

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Case study research : design and methods

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Panduan riset perilaku konsumen

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Strategic marketing problems : cases and comments

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The Marketing plan : how to prepare and implement it

The Marketing plan : how to prepare and implement it

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Marketing planning guide

Marketing planning guide

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Marketing research for managers

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Naked marketing : the bare essentials

Naked marketing : the bare essentials

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Interactive marketing : the future present

Interactive marketing : the future present

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The Marketing plan workbook

The Marketing plan workbook

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Kompas 100 corporate marketing cases

Kompas 100 corporate marketing cases

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