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Competitor intelligence : how to get it, how to use it

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Telemarketing campaign that work !

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Strategy and marketing : a case approach

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Multinational marketing management

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Marketing strategy and management

Marketing strategy and management

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Marketing research: measurement and method

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Marketing management: a strategic planning approach

Marketing management: a strategic planning approach

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Marketing management & administrative action

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Marketing management : analysis, planning, and control

Marketing management : analysis, planning, and control

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Marketing interaction : a decision game

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Marketing for public and nonprofit managers

Marketing for public and nonprofit managers

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Marketing efectiveness through organization & structure

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Marketing handbook

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Marketing anthology

Marketing anthology

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Industrial marketing: on analytical approach to planning and execution

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European insights 10: industrial marketing

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How to gain (and maintain) the competitive advantage in business

How to gain (and maintain) the competitive advantage in business

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Strategic market management

Strategic market management

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Contemporary Marketing

Contemporary Marketing

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Air transport : a marketing perspective

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Principles of marketing

Principles of marketing

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Marketing information systems ; design and applications for marketers

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Marketing communication : modern promotional strategy

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How to prepate a marketing plan

How to prepate a marketing plan

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Fundamentals of marketing

Fundamentals of marketing

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Advertising

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Marketing management and strategy : a reader

Marketing management and strategy : a reader

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Marketing management : analysis, planning, and control

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Market planning for new industrial products

Market planning for new industrial products

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Kerangka dasar manajemen pemasaran

Kerangka dasar manajemen pemasaran

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Marketing management: a planning approach

Marketing management: a planning approach

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Emotional branding : the new paradigm for connecting brands to people

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Food service marketing and promotion

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The Management of sales forecasting

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Store planning and design

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Retailing job analysis and job evaluation

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Practical marketing audits

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Consumer protection : problems and prospects

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Readings in marketing management

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Industrial marketing management

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Assessing export potential : how to conduct a feasibility study into the profitability of export activities

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Principles of market research

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Getting started in export trade

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Agricultural marketing

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Quantitative methods in marketing

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Research for marketing decisions

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Marketing information systems

Marketing information systems

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Edge strategy : a new mindset of profitable growth

Edge strategy : a new mindset of profitable growth

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Enchantment : The Art of changing hearts, minds and actions

Enchantment : The Art of changing hearts, minds and actions

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The 24 hour business plan : a step-by-step guide to producing a tailor-made business plan in 24 working hours

The 24 hour business plan : a step-by-step guide to producing a tailor-made business plan in 24 working hours

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