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Create the perfect sales piece : how to produce brochures, catalogs, fliers, and pamphlets

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Marketing management: a strategic planning approach

Marketing management: a strategic planning approach

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Marketing information systems ; design and applications for marketers

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Everybody lies : big data, new data, and what the internet can tell us about who we really are

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Managing customer relationships : a strategic framework

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The Marketing information revolution

The Marketing information revolution

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EMarketing : reaping profits on the information highway

EMarketing : reaping profits on the information highway

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Marketing management and information technology

Marketing management and information technology

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Social media analytics : effective tools for building, interpreting, and using metrics

Social media analytics : effective tools for building, interpreting, and using metrics

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