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Scenario planning : the link between future and strategy
"Scenario Planning" with new data and concepts. The innovative "Scenario Planning" has been updated and revised to provide even more insight into how to effectively plan for the future, using new research carried out since the first publication.Recent research in the field of business strategy has shown that strategic flexibility can be achieved through a scenario planning perspective for long-…
- Edisi
- -
- ISBN/ISSN
- 978-0230579194
- Deskripsi Fisik
- xi, 204 p. : ill., tabs., app. ; 24 cm.
- Judul Seri
- -
- No. Panggil
- ADBE Lin
Manajemen Keuangan 
Human Resource Management 
Marketing Management 
Operations Management 
Strategic Management