Gaya APA
Koehn, N, F. (2001).
Brand new: how entrepreneurs earned consumers trust from Wedgwood to Dell .
Boston:
Harvard Business School Press.
Gaya MLA
Koehn, Nancy, F..
"Brand new: how entrepreneurs earned consumers trust from Wedgwood to Dell".
Boston:
Harvard Business School Press,
2001.
Buku/Printed Material.