D2D : dinasaur to dynamo ; how 20 establised companies are winning in the new…

Not so long ago, experts told us the world was the dotcoms' oyster. For so-called dinosaurs of the old economy, extinction was only a matter of time. But now, savvy leaders of long-standing enterprises are fighting back and, increasingly, beating the once world-beating start-ups at their own game. They are leveraging their firms’ traditional strengths - image, reputation, expertise, market…

The Breakthrough strategy : using short-term successes to build the high perf…

Edisi

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ISBN/ISSN

0-88730-276-9

Deskripsi Fisik

viii, 196 p. : tabs., charts ; 25 cm.

Judul Seri

-

No. Panggil

AD 363 Sch

Value shift : why companies must merge social and financial imperatives to ac…

Do values and social responsibility have any place in the profit-driven corporate world? Just ask the employees and stockholders of Enron. Even before the Enron disaster, however, the business sections of newspapers were filled with stories about companies such as Bridgestone, Sotheby's, and Microsoft, whose reckless or irresponsible practices and standards had jeopardized both their profits an…

Brand new: how entrepreneurs earned consumers trust from Wedgwood to Dell

Business historian Nancy F. Koehn begins Brand New -- her critically acclaimed examination of the means by which six aspiring entrepreneurs created viable and enduring products -- with the story of Josiah Wedgewood, the 18th-century potter whose name, after two centuries, is still synonymous with finely made china. Koehn also considers the achievements of H. J. Heinz (food production), Marshall…

Sepuluh perintah bagi pengusaha : cetak biru bagi setiap wirausaha untuk memu…

Edisi

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ISBN/ISSN

-

Deskripsi Fisik

xv, 211 p. : tabs., charts., checklists, apps. ; 24 cm.

Judul Seri

Seri Pustaka Eksekutif No. 14

No. Panggil

ABJ/AZA Bra

Strategic entrepreneurship

This text is aimed at those studying entrepreneurship as part of any degree or management course. The book presents a clear style, coherent and logical organisation of themes, and a critical discussion of key ideas to facilitate students' learning and lecturers' course planning and delivery.Strategic Entrepreneurship provides comprehensive coverage of this dynamic field, which is growing fast i…

Entrepreneurship and enterprise development in Asia

This book is about three interrelated topics: small business, enterprise development, and entrepreneurship. Each of the three has many definitions. The emphasis of this book, is on identifying opportunities and strategic strengths, om applying them to venture formation and development, and on transformaing entrepreneurial small firm, with their hands-on operations, to entreprises with more prof…

Entrepreneurship for the nineties

Edisi

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ISBN/ISSN

0-13-282294-6

Deskripsi Fisik

xviii, 270 p. : index ; 24 cm.

Judul Seri

-

No. Panggil

ABJ Bat

Strategic management

Rothaermel synthesizes and integrates conceptual frameworks, empirical research, and practical applications with current real-world examples to help students make sense of a fast-changing and complex world. It is industry-leading in diversity and inclusion by featuring leaders with different backgrounds and companies that today’s students can relate to and thus internalize the knowledge acqui…

High standards, hard choices : a CEO's journey of courage, risk, and change

Dana Mead was one of the leaders of the '90s revolution in corporate management that ignited the United States' resurgence as the world's largest and most productive economy. In 1992, Mead spearheaded a transformation of one of the nation’s most troubled conglomerates, Tenneco. He went on to become a policy shaper and voice of industry. But no reward comes without risk, and Mead never once…