One key challenge of any company owner/executive is to motivate his or her employees to work effectively toward the goals of growth and profitability. The ideal scenario is that every employee is cost concious, understand the importance of costumersatisfaction , looks for marketing and sales opportunities, and creates ways of doing his or her job more efficiently. In other words, every employee…
New Venture Creation: Entrepreneurship for the 21st Century is about the process of getting a new venture started, growing the venture, successfully harvesting it, and starting again. The book presents the substantial body of knowledge about the entrepreneurial process in a pragmatic way – through text, case studies, and hands-on exercises – to help readers compress their learning curve…
Sejak lama Saya berkeyakinan, sekolah formal tidak mampu mendukung potensi seseorang menjadi wirausahawan tangguh. Saya yakin sekali, seorang pengusaha tidak butuh sekolah formal. Yang dia perlukan hanyalah segera melangkah, dan belajar dari proses kehidupannya. Dia harus banyak melakukan, terus-menerus, berulang-ulang sehingga menjadi terampil. Repetisi atau pengulangan melakukan sesuatu, jauh…
This text is aimed at those studying entrepreneurship as part of any degree or management course. The book presents a clear style, coherent and logical organisation of themes, and a critical discussion of key ideas to facilitate students' learning and lecturers' course planning and delivery.Strategic Entrepreneurship provides comprehensive coverage of this dynamic field, which is growing fast i…