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SQL ⚙️: array:2 [ "count" => "select count(distinct b.biblio_id) from biblio as b left join mst_publisher as mp on b.publisher_id=mp.publisher_id left join mst_place as mpl on b.publish_place_id=mpl.place_id where b.opac_hide=0" "query" => "select b.biblio_id, b.title, b.image, b.isbn_issn, b.publish_year, mp.publisher_name as `publisher`, mpl.place_name as `publish_place`, b.labels, b.input_date, b.edition, b.collation, b.series_title, b.classification from biblio as b left join mst_publisher as mp on b.publisher_id=mp.publisher_id left join mst_place as mpl on b.publish_place_id=mpl.place_id where b.opac_hide=0 order by b.last_update desc limit 10 offset 1760" ]
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Advanced brand management : from vision to valuation
Advanced Brand Management: From Vision to Valuation has been specifically written for anyone who needs to know how to manage the most valuable assets in the business world - brands. Paul Temporal, one of the world’s leading branding experts, presents a guide on developing and managing sophisticated stratEgies that will ensure lasting brand value. Dr Temporal gives answers to the many questio…
- Edisi
- -
- ISBN/ISSN
- 0-471-47925-X
- Deskripsi Fisik
- xv, 296 p. : case studies, index ; 24 cm.
- Judul Seri
- -
- No. Panggil
- BH 79
Emotional branding : the new paradigm for connecting brands to people
An approach to building powerful brand loyalty. It shows marketers of any product or service how to engage today's increasingly cynical consumers on deeper emotional levels. Case histories from the author's high-profile client list analyze demographic and behavioural shifts in populations and retail distribution channels, then the book shows how all five senses can be used as marketing tools to…
- Edisi
- -
- ISBN/ISSN
- 1-58115-078-4
- Deskripsi Fisik
- xxxii, 319 p. : notes, index ; 24 cm.
- Judul Seri
- -
- No. Panggil
- BH/BTC
To sell is human : the surprising truth about moving others
According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. More than fifteen million people earn their keep by convincing someone else to make a purchase. But dig deeper and a startling truth emerges: Yes, one in nine Americans works in sales—but so do the other eight out of nine. Whether we’re entrepreneurs persuading funders, employees pitching colleagues, …
- Edisi
- -
- ISBN/ISSN
- 978-1-59448-715-6
- Deskripsi Fisik
- 260 p. : notes, index ; 24 cm.
- Judul Seri
- -
- No. Panggil
- BQ/LX
Fundamentals of selling : customers for life through service
- Edisi
- 13th ed.
- ISBN/ISSN
- 9781259060557
- Deskripsi Fisik
- xxxi, 629 p.: charts., tabs., index.; 25 cm.
- Judul Seri
- -
- No. Panggil
- BQ 79
- Edisi
- 13th ed.
- ISBN/ISSN
- 9781259060557
- Deskripsi Fisik
- xxxi, 629 p.: charts., tabs., index.; 25 cm.
- Judul Seri
- -
- No. Panggil
- BQ 79
Logistics and supply chain management
- Edisi
- 4th ed.
- ISBN/ISSN
- 978-0-273-73112-2
- Deskripsi Fisik
- xii, 276p. : figs., index ; 24 cm.
- Judul Seri
- -
- No. Panggil
- BZA/TC
- Edisi
- 4th ed.
- ISBN/ISSN
- 978-0-273-73112-2
- Deskripsi Fisik
- xii, 276p. : figs., index ; 24 cm.
- Judul Seri
- -
- No. Panggil
- BZA/TC
Kewirausahaan dan inovasi : perspektif manajemen strategis
Konsep inovasi banyak dimanfaatkan oleh organisasi atau perusahaan sebagai sumber pertumbuhan bisnis. Namun, inovasi umumnya dimulai dengan terobosan kreativitas. Maka, tugas organisasi adalah mencipta lingkungan kerja yang memotivasi karyawan membangun gagasan untuk membuat solusi baru agar memenuhi harapan konsumen yang berubah. Inovasi berarti ada pada customer/user, memengaruhi harga, me…
- Edisi
- -
- ISBN/ISSN
- 9786235233802
- Deskripsi Fisik
- xvi, 504 p. ; 21 cm.
- Judul Seri
- -
- No. Panggil
- ABJ 42
Designing and managing the supply chain : concepts, strategies, and case stu…
- Edisi
- 3rd. ed
- ISBN/ISSN
- 978-007-127097
- Deskripsi Fisik
- xxviii, 498 p. : figs., tabs., index. ; 25 cm.
- Judul Seri
- -
- No. Panggil
- BZA/TC 79
- Edisi
- 3rd. ed
- ISBN/ISSN
- 978-007-127097
- Deskripsi Fisik
- xxviii, 498 p. : figs., tabs., index. ; 25 cm.
- Judul Seri
- -
- No. Panggil
- BZA/TC 79
Supply chain management : strategy, planning, and operation
A Strategic Framework for Understanding Supply Chain Management Borne from a course on supply chain management taught at Northwestern University’s Kellogg School of Management, Supply Chain Management introduces high-level strategy and concepts while giving students the practical tools necessary to solve supply chain problems. The Sixth Edition weaves in compelling case study examples,…
- Edisi
- 6th ed.
- ISBN/ISSN
- 978-0-13-380020-3
- Deskripsi Fisik
- 528 p. : figs., tabs., index. ; 25 cm.
- Judul Seri
- -
- No. Panggil
- BZA/TC 79
Harvard Business Review on customer relationship management
This collection of cutting-edge articles will help organizations understand how to build customer loyalty through unique relationship-building strategies such as partnerships, branding, and superlative customer service. Contents include: Co-opting Customer Competence by C.K. Prahalad and Venkatram Ramaswamy; Get Inside the Lives of Your Customers by Patricia B. Seybold; The Old Pillars of New R…
- Edisi
- -
- ISBN/ISSN
- 1-57851-699-4
- Deskripsi Fisik
- 192 p. : index ; 21 cm.
- Judul Seri
- A Harvard Business Review Paperback Series
- No. Panggil
- BTC/AD
ABC's of relationship selling through service
ABC's of Relationship Selling through Service 11e trains readers on a specific, yet generic, step-by-step selling process that is universal in nature. This edition presents a sales process or system in a logical sequence, more than any other text in the market: from planning and the approach, to closing and follow-up for exceptional customer service. The goal of this text has always been to dem…
- Edisi
- 11 th ed.
- ISBN/ISSN
- 978-0071289283
- Deskripsi Fisik
- xxxi, 538 p. : ill., tabs., figs., index ; 25 cm.
- Judul Seri
- -
- No. Panggil
- BQB
Manajemen Keuangan 
Human Resource Management 
Marketing Management 
Operational Management 
Strategic Management