For courses in Small Business Management, Entrepreneurship, New Venture Creation, and New Venture Management. The tools to launch a new venture and the knowledge for entrepreneurial success. With a practical, “hands on” approach to entrepreneurship, this text aims to provide students with the knowledge and tools they need to launch a business so that it has the greatest chance for succe…
Phelan dissects a whole range of consulting treatments for unhealthy companies and shows why theyÂ’re essentially fad diets: superficial would-be fixes that donÂ’t result in lasting improvements and can cause serious damage. With a mix of clear-eyed business analysis, heart-wrenching stories, and hard-won lessons for both consultants and the people who hire them, this book is impossible t…
TABLE OF CONTENTS Preface Acknowledgments Ch. 1 The Promising World of Mergers and Acquisitions Ch. 2 Strategic and Financial Objectives: The Drivers of Integration Ch. 3 Laying the Groundwork: Managing the Transaction Stage Ch. 4 Assessing Key Target People Ch. 5 Preparing Stakeholder Communications and Value Preservation Ch. 6 Preparing for Integration: Managing the Transition Sta…
For undergraduate or graduate courses in Quality Management. This text focuses students on how to effectively manage quality. Students must understand their businesses, understand the quality body of knowledge, understand the available tools, and have a method for planning quality improvement based on this knowledge. ( www.amazon.com )
A broad, practical introduction to operations, reinforced with an extensive collection of practice problems. Operations Management presents a broad introduction to the field of operations in a realistic and practical manner, while offering the largest and most diverse collection of problems on the market. The problems found in this text also contain ample support—found in the book’s solv…
We have entered into an entirely new era, an age of increasingly frequent and intense periods of turbulence in the global economy. Unlike past recessions, today's crises have precipitated a need for businesses to develop a new mindset, one that takes into account intermittent periods of disturbance, allowing them to thrive while under the constant threat of chaos. This book complete with metri…
Advanced Brand Management: From Vision to Valuation has been specifically written for anyone who needs to know how to manage the most valuable assets in the business world - brands. Paul Temporal, one of the world’s leading branding experts, presents a guide on developing and managing sophisticated stratEgies that will ensure lasting brand value. Dr Temporal gives answers to the many questio…
Today's marketplace is fueled by knowledge. Yet organizing systematically to leverage knowledge remains a challenge. Leading companies have discovered that technology is not enough, and that cultivating communities of practice is the keystone of an effective knowledge strategy. Communities of practice come together around common interests and expertise- whether they consist of first-line man…