Dewasa ini, dalam persaingan usaha yang semakin ketat, tidak sedikit perusahaan yang gagal dan bankrut karena ketidakmampuannya merencanakan, mengorganisasi, melaksanakan, dan mengendalikan strategi berusaha yang tepat. Buku ini membahas mengenai perencanaan perusahaan, tipologi strategi, analisis lingkungan bisnis, dan analisis perusahaan lingkungan. Didalam buku ini juga terdapat analisis …
Winner, Axiom Business Book Awards: 2011 Best Business Technology Book Buoyed by the success of Amazon, Apple, Facebook, and Google, thousands of companies of all sizes are fundamentally rethinking how they do business. They are creating vibrant ecosystems and, in the process, reaping big rewards. In the tradition of The Long Tail, The Age of the Platform demonstrat…
In this revision of his classic book Richard Whittington challenges the basic assumptions of management orthodoxy. By applying four basic theoretical approaches of strategy-making to a series of key strategic issues, Whittington demonstrates the practical implications of different theories with many examples. Students are then challenged to critically evaluate their own personal approach to str…
A collection of highly specialized and newly translated selections of the Clausewitz classic, On War, constituting about one-sixth of the total material. Encompasses Clausewitz's ideas on strategic thought and behavior to expound on the nature of strategic genius, strategy as an outgrowth of the clash of wills, and other ideas. Think about strategy and sharpen judgment in an unpredictable en…