Business model innovation is the key to unlocking transformational growth?but few executives know how to apply it to their businesses. In Seizing the White Space, Mark Johnson gives them the playbook. Leaving the rhetoric to others, Johnson lays out an eminently practical framework that identifies the four fundamental building blocks that make business models work. In a series of in-depth ca…
Table of Contents : I . DECISION TO BECOME AN ENTREPRENEUR 1. Introduction to Entrepreneurship II. DEVELOPING SUCCESSFUL BUSINESS IDEAS 2. Recognizing Opportunities and Generating Ideas 3. Feasibility Analysis 4. Industry and Competitor Analysis 5. Developing an Effective Business Model III. MOVING FROM AN IDEA TO AN ENTREPRENEURIAL FIRM 6. Building a New Venture Team 7. Assessing…
This book seeks to empower managers by giving them the tools and training they need to translate organizational goals into a message that is relevant for the people who work for them. ItÂ’s essential because companies are interested not only in final results, but also in how the job accomplished. Tracey and Franklin also explore how organizations can change objectives, coaching styles, appra…