An estimated 20,000 corporate alliances have been formed worldwide over the past two years. Such strategic alliances can provide business owners with long-term security, new revenue channels, and, often, the anchor needed to maintain stability in otherwise turbulent waters. A successful joint venture can open the door to a world of future partnership opportunities, says renowned entrepreneur…
Berisi tentang materi seminar "Corporate Entrepreneurship for Top Management" yang dibukukan. Meteri-materi tersebut antara lain: - Kepemimpinan transformasional dan prisma organisasi - Trilogi kepemimpinan - Memecahkan sandi perubahan - Cepat, global dan kewirausahaan: "Supply chain management" gaya Hong Kong - Kekuatan integrasi virtual - Intrapreneurship di PT Inako - Right to left …
Undergraduate course in Entrepreneurship and New Venture creation. This new text takes students on the journey of becoming entrepreneurs- from the decision to become an entrepreneur through franchising. This text places a unique and special emphasis on developing a successful business idea early in the process. By highlighting both successful and failed ventures and asking students to step into…
The present publication is a compilation of case studies prepared by a team of SME experts, poly-makers, and practitioners from the member countries of Bangladesh, India, Indonesia, Malaysia, Nepal, Pakistan, the Philippines, and Vietnam. In this study, the Asian Productivity Organization (APO) examines SME competitiveness through entrepreneurship development. Entrepreneurship is regarded as a…
In this latest edition of Sales Force Management, Mark Johnston and Greg Marshall continue to build on the tradition of excellence established by Churchill, Ford, and Walker, increasing the book’s reputation globally as the leading textbook in the field. The authors have strengthened the focus on managing the modern tools of selling, such as customer relationship management (CRM), social medi…