Operations management in the supply chain : decisions and cases

Operations Management in the Supply Chain: Decisions and Cases is an ideal book for the instructor seeking a short text with cases. This book employs a cross-functional perspective that emphasizes strategy and critical thinking, appealing to non-majors and practical for use in an MBA level or undergraduate course in operations management. The size and focus of the book also make the text attrac…

Operations management : processes and supply chains

Edisi

11th ed.

ISBN/ISSN

978-1-292-09386-4

Deskripsi Fisik

663 p. : figs., tabs., index. ; 27 cm.

Judul Seri

-

No. Panggil

CA 79 Kra

Operations management

A broad, practical introduction to operations, reinforced with an extensive collection of practice problems. Operations Management presents a broad introduction to the field of operations in a realistic and practical manner, while offering the largest and most diverse collection of problems on the market. The problems found in this text also contain ample support—found in the book’s solv…

Operations and supply chain management

Resourceful companies today must successfully manage the entire supply flow, from the sources of the firm, through the value-added processes of the firm, and on to the customers of the firm. The fourteenth edition of Operations and Supply Chain Management provides well-balanced coverage of managing people and applying sophisticated technology to operations and supply chain management.

Chaotics

We have entered into an entirely new era, an age of increasingly frequent and intense periods of turbulence in the global economy. Unlike past recessions, today's crises have precipitated a need for businesses to develop a new mindset, one that takes into account intermittent periods of disturbance, allowing them to thrive while under the constant threat of chaos. This book complete with metri…

Leadership in Asia : challenges and opportunities

The Asian economy continues to grow rapidly. As such, it is imperative that Asian organizations build leadership depth if they are to capture and sustain this growth. For leaders do matter: they help employees stay committed, customers receive products, communities stay respectful and investors remain confident. Recognizing the need to discuss issues related to building the next generation o…

Lateral marketing : new techniques for finding breakthrough ideas

Edisi

-

ISBN/ISSN

0-471-45516-4

Deskripsi Fisik

xvi, 206 p. : index ; 24 cm.

Judul Seri

-

No. Panggil

BA 79

Advanced brand management : from vision to valuation

Advanced Brand Management: From Vision to Valuation has been specifically written for anyone who needs to know how to manage the most valuable assets in the business world - brands. Paul Temporal, one of the world’s leading branding experts, presents a guide on developing and managing sophisticated stratEgies that will ensure lasting brand value. Dr Temporal gives answers to the many questio…

Emotional branding : the new paradigm for connecting brands to people

An approach to building powerful brand loyalty. It shows marketers of any product or service how to engage today's increasingly cynical consumers on deeper emotional levels. Case histories from the author's high-profile client list analyze demographic and behavioural shifts in populations and retail distribution channels, then the book shows how all five senses can be used as marketing tools to…

Logistics and supply chain management

Edisi

4th ed.

ISBN/ISSN

978-0-273-73112-2

Deskripsi Fisik

xii, 276p. : figs., index ; 24 cm.

Judul Seri

-

No. Panggil

BZA/TC