Shows how to turn information into income--explaining how to tap reserves of information, tailor it to the needs of the customer, and market it to business and government. Provides practical advice and insights from successful infopreneurs, including how to consolidate, isolate, and communicate information; generate new information products and services; and employ faster information for volati…
The market-leading text with the most comprehensive, flexible coverage of AIS available. This market-leading text delivers the most comprehensive and flexible coverage of the our major approaches to teaching AIS, while allowing instructors the flexibility to reorder chapters and focus the material to suit their individual course needs. This new edition has been updated to cover all …