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SQL ⚙️: array:2 [ "count" => "select count(distinct b.biblio_id) from biblio as b left join mst_publisher as mp on b.publisher_id=mp.publisher_id left join mst_place as mpl on b.publish_place_id=mpl.place_id where b.opac_hide=0 and (b.biblio_id in(select bt.biblio_id from biblio_topic as bt left join mst_topic as mt on bt.topic_id=mt.topic_id where mt.topic like ?))" "query" => "select b.biblio_id, b.title, b.image, b.isbn_issn, b.publish_year, mp.publisher_name as `publisher`, mpl.place_name as `publish_place`, b.labels, b.input_date, b.edition, b.collation, b.series_title, b.classification from biblio as b left join mst_publisher as mp on b.publisher_id=mp.publisher_id left join mst_place as mpl on b.publish_place_id=mpl.place_id where b.opac_hide=0 and (b.biblio_id in(select bt.biblio_id from biblio_topic as bt left join mst_topic as mt on bt.topic_id=mt.topic_id where mt.topic like ?)) order by b.last_update desc limit 10 offset 0" ]
Bind Value ⚒️: array:1 [ 0 => "%Marketing strategy%" ]
Consumer behavior
Consumer Behavior: Building Marketing Strategy builds on theory to provide students with a usable, strategic understanding of consumer behavior that acknowledges recent changes in internet, mobile and social media marketing, ethnic subcultures, internal and external influences, global marketing environments, and other emerging trends. Updated with strategy-based examples from an author team wit…
- Edisi
- 15th ed.
- ISBN/ISSN
- 9781266114762
- Deskripsi Fisik
- xxiii, 824 p. : figs., tabs., ills. ; 25 cm.
- Judul Seri
- -
- No. Panggil
- BDB/BAD 79 Mot
The Entrepreneur's road map to business success
- Edisi
- -
- ISBN/ISSN
- 0-929382-06-4
- Deskripsi Fisik
- 320 p. : app., index ; 22 cm.
- Judul Seri
- -
- No. Panggil
- ABJ 363 Mau
- Edisi
- -
- ISBN/ISSN
- 0-929382-06-4
- Deskripsi Fisik
- 320 p. : app., index ; 22 cm.
- Judul Seri
- -
- No. Panggil
- ABJ 363 Mau
Marketing your consulting and professional services
- Edisi
- -
- ISBN/ISSN
- -
- Deskripsi Fisik
- xiv, 219 p. : tabs., charts, glossary, bibl., appe
- Judul Seri
- -
- No. Panggil
- ABG/BBCF Con
- Edisi
- -
- ISBN/ISSN
- -
- Deskripsi Fisik
- xiv, 219 p. : tabs., charts, glossary, bibl., appe
- Judul Seri
- -
- No. Panggil
- ABG/BBCF Con
Discover your CEO brand : secrets to embracing and maximizing your unique va…
What did these business leaders do exactly? They brought very real, positive change to their organizations by using their unique CEO brand. Now, executive coach Suzanne Bates explains how you can exert the same kind of influence at your company. Discover Your CEO Brand provides the insight, knowledge, and tools you need to discover your own personal CEO style and then develop it into a power…
- Edisi
- -
- ISBN/ISSN
- 9780-071762861
- Deskripsi Fisik
- xi, 230 p. : ill., index. 24 cm.
- Judul Seri
- -
- No. Panggil
- ABC/BAD Bat
Digital Marketing Strategy: An Integrated Approach to Online Marketing
Build an effective and practical digital marketing strategy with this bestselling guide, covering everything from automation and analytics to integrating AI. Digital Marketing Strategy is a global bestseller, and a one-stop guide to structuring and building a more strategic approach to digital marketing. Now fully updated, this third edition covers the integration of AI in marketing, e-comme…
- Edisi
- 3rd
- ISBN/ISSN
- 9781398605992
- Deskripsi Fisik
- PDF, 417p, 2mb.
- Judul Seri
- -
- No. Panggil
- NONE
Buku ajar Manajemen Pemasaran 1
Buku Ajar Manajemen Pemasaran 1 ini disusun sebagai buku panduan komprehensif yang menjelajahi kompleksitas dan mendalamnya tentang ilmu Manajemen. Buku ini dapat digunakan oleh pendidik dalam melaksanakan kegiatan pembelajaran di bidang Manajemen Pemasaran dan diberbagai bidang Ilmu terkait lainnya. Buku ini dapat digunakan sebagai panduan dan referensi mengajar mata kuliah Manajemen Pemasara…
- Edisi
- -
- ISBN/ISSN
- 9786238483679
- Deskripsi Fisik
- vii, 133 p. ; 23 cm.
- Judul Seri
- -
- No. Panggil
- BA Buk
Anti mainstream marketing : 20 jurus inovasi mengubah Banyuwangi
Buku yang mengungkap 20 jurus inovasi anti-mainstream yang sukses membawa Banyuwangi, daerah yang terletak di ujung timur Pulau Jawa dan dulu kerap diasosiasikan dengan hal-hal yang bersifat mistis, bertransformasi mencapai berbagai kemajuan yang sangat progresif.
- Edisi
- -
- ISBN/ISSN
- 9786020635798
- Deskripsi Fisik
- x, 426 p. ; 21 cm.
- Judul Seri
- -
- No. Panggil
- BAD 79 Ana
Lateral marketing : new techniques for finding breakthrough ideas
- Edisi
- -
- ISBN/ISSN
- 0-471-45516-4
- Deskripsi Fisik
- xvi, 206 p. : index ; 24 cm.
- Judul Seri
- -
- No. Panggil
- BA 79
- Edisi
- -
- ISBN/ISSN
- 0-471-45516-4
- Deskripsi Fisik
- xvi, 206 p. : index ; 24 cm.
- Judul Seri
- -
- No. Panggil
- BA 79
Blue ocean strategy : how to create uncontested market space and make compet…
Based on a study of 150 strategic moves spanning more than a hundred years and thirty industries, Kim and Mauborgne argue that tomorrow's leading companies will succeed not by battling competitors, but by creating "blue oceans" of uncontested market space ripe for growth. Such strategic moves - termed "value innovation" - create powerful leaps in value for both the firm and its buyers, renderin…
- Edisi
- -
- ISBN/ISSN
- 1591396190
- Deskripsi Fisik
- xv, 240 p. : figs., bibs., index ; 24 cm.
- Judul Seri
- -
- No. Panggil
- BAD
Advertising and promotion : an integrated marketing communications perspective
- Edisi
- 10th ed.
- ISBN/ISSN
- 978--981-4575-11-9
- Deskripsi Fisik
- xxxvi, 842 p. : figs., tabs., index. ; 28 cm.
- Judul Seri
- -
- No. Panggil
- BK/BR
- Edisi
- 10th ed.
- ISBN/ISSN
- 978--981-4575-11-9
- Deskripsi Fisik
- xxxvi, 842 p. : figs., tabs., index. ; 28 cm.
- Judul Seri
- -
- No. Panggil
- BK/BR
Manajemen Keuangan 
Human Resource Management 
Marketing Management 
Operational Management 
Strategic Management