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The Up side of down : bouncing back in business and in life

McArdle, Megan

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Decoding the new consumer mind : how and why we shop and buy

Yarrow, Kit

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Destination brands : managing place reputation

Pride, Roger - Pritchard, Annette - Morgan, Nigel

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XLR8 Accelerate : building strategic agilitly for a faster-moving world

Kotter, John P.

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It's not the how or the what but the who : succeed by surrounding yourself with the best

Bharadwaj, Sangeeta Shah

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Marketing to the middle class muslim : kenali perubahannya, pahami perilakunya, petakan strateginya

Madyani, Dewi - Herdiansyah, Iryan Ali - Alim, Ikhwan

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Market-based management

Best, Roger J.

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Marketing management

Kotler, Philip - Keller, Kevin Lane

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Forget a mentor, find a sponsor : the new way to fas-track your career

Hewlett, Sylvia Ann

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Alignment capability engagement : pendekatan baru talent management untuk mendogkrak kinerja organisasi

Schiemann, William A.

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Rahasia sukses bisnis jepang

Hamzah, Rochmulyati - Furstenberg, Freidrich

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Cara mudah cari sponsor event

Manalu, Sonta Frisca

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Transforming talent into strategic impact : mencapai sasaran strategis perusahaan melalui karyawan bertalenta

Becker, Brian E. - Huselid, Mark A. - Beatty, Richard W.

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Brand for talent: 8 langkah jitu menciptakan brand untuk memikat SDM yang tepat pada saat yang tepat.

Schumann, Mark - Sartain, Libby

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Talent management implementation : belajar dari perusahaan-perusahaan terkemuka

Permana, Nina Insania K. - Harnoko, Latif - Jalal, Octa Melia - Martono, F.X. Sri

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Sukses membangun authentic personal branding : konsep baru membangun personel brand yang kuat dan unggul, dan mengembangkan company brand dengan pendekatan holistik

Rampersad, Hubert K.

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Authentic personal branding : a new blueprint for building and aligning a powerful leadership brand

Rampersad, Hubert K.

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The Talent war : mendapatkan dan mempertahankan orang-orang terbaik organisasi

Larkan, Kerry

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Advertising and the mind of the consumer

Sutherland, Max - Haryono, Andreas - Silvester, Alice K. - Slamet

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Event sponsorship : Membangun kemitraan dengan sponsor untuk kelancaran dan profitabilitas event

Grey, Anne-Marie - Reid, Kim Skildum

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Mengukur kepuasan pelanggan : panduan menciptakan pelayanan bermutu

Gerson, Richard F. - Herawati, Poppy - Widyaningrum, Hesti

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Sales promotion : menciptakan, mengimplementasikan, dan mengintegrasikan program promosi penjualan

Mullin, Roddy - Haryono, Andreas - Cummins, Julian

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Manajemen ritel : panduan lengkap pengelolaan toko modern

Amir, Taufiq M.

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Advertising and the mind of the consumer : iklan yang berhasil, yang gagal, dan penyebabnya

Sutherland, Max - Haryono, Andreas - Silvester, Alice K. - Slamet

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Perusahaan Indonesia menghadapi abad 21 : strategy pengembangan insani

Lembaga Pendidikan dan Pembinaan Manajemen

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Build Your Personal Brand: How to communicate your value to the world

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52 kisah penjualan spektakuler : penuturan penjual terhebat dunia

Shook, Robert L. - Rachmayanti, Irma Andriani - Prastomiyono, Indra

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Manajemen operasi : untuk meraih keunggulan kompetitif

Harding, H.A. - Johns, D.T. - Wibisono, Kunto

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Buku pegangan merencanakan tenaga kerja perusahaan

Hamzah, Rochmulyati - Bennison, Malcolm - Casson, Jonathan

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Guide to business planning

Friend, Graham - Zehle, Stefan

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Market-based management : strategies for growing for customer value and profitability

Best, Roger J.

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From one dollar to billion dollars company : kisah transformasi di garuda Indonesia

Kasali, Rhenald - Satar, Emirsyah

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Market-based management : strategies for growing customer value and profitability

Best, Roger J.

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Strategic marketing for educational institutions

Kotler, Philip - Fox, Karen F.A.

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What management is : how it works and why it's everyone's business

Magretta, Joan

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Key management models : the management tools and practices that will improve your business

Pol-Coyne, Fiona - Stevens, Frans - ten Have, Steven - ten Have, Wouter - Van der Elst, Marcel

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Competing in the third wave : the ten key management issues of the information age

Hope, Jeremy - Hope, Tony

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Management malpractice : how to cure unhealthy management practices that disable your organization

Hickman, Craig R.

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Collins business secrets: Management

Heath, Michael

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Peter Drucker : shaping the managerial mind

Flaherty, John E.

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Innovation : driving product, process, and market change

Robert, Edward B.

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Modern business administration

Appleby, Robert C.

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The Strategy of successful entrepreneurs in small

Harvard business review

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Employer branding and the employee-life-cycle : how to become an attractive employer

Ting, Cyrill

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Performance Management

Aguinis, Herman

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International marketing strategies: how to build international market share

Wiklund, Erik

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In Search of excellence: Lessons from America's Best-Run Companies

Waterman, Robert H. - Peters, Thomas J.

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International dimensions of business policy and strategy

Garland, John L.

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Improving total corporate productivity

Boy, Raymond A.

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Marketing management: A strategic decision-making approach

Mullins, John W. - Walker, Orville C.

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