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Market-based management : strategies for growing customer value and profitability

Best, Roger J.

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Strategic marketing for educational institutions

Kotler, Philip - Fox, Karen F.A.

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What management is : how it works and why it's everyone's business

Magretta, Joan

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Key management models : the management tools and practices that will improve your business

Pol-Coyne, Fiona - Stevens, Frans - ten Have, Steven - ten Have, Wouter - Van der Elst, Marcel

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Competing in the third wave : the ten key management issues of the information age

Hope, Jeremy - Hope, Tony

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Management malpractice : how to cure unhealthy management practices that disable your organization

Hickman, Craig R.

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Collins business secrets: Management

Heath, Michael

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Balanced scorecard step-by-step : maximizing performance and maintaining results

Niven, Paul R.

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Peter Drucker : shaping the managerial mind

Flaherty, John E.

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Innovation : driving product, process, and market change

Robert, Edward B.

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Modern business administration

Appleby, Robert C.

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The Strategy of successful entrepreneurs in small

Harvard business review

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Employer branding and the employee-life-cycle : how to become an attractive employer

Ting, Cyrill

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Performance Management

Aguinis, Herman

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Performance management

Aguinis, Herman

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International marketing strategies: how to build international market share

Wiklund, Erik

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In Search of excellence: Lessons from America's Best-Run Companies

Waterman, Robert H. - Peters, Thomas J.

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International dimensions of business policy and strategy

Garland, John L.

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Improving total corporate productivity

Boy, Raymond A.

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Marketing management: A strategic decision-making approach

Mullins, John W. - Walker, Orville C.

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Designing strategy : : a how-to book for managers

Sawyer, George C.

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Corporate strategies : a selection of readings from business week

Pearce Ii, John A

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Changing ways : a practical tool for implementing change within organizations

Dalziel, Murray M. - Schoonover, Stephen C.

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Business strategy and retailing

Johnson, Gerry

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Journal of Management and Business Review vol 20

Redaksi Manajemen

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Business intelligence : putting it all together

Tyson, Kirk W.M.

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New games, new response : strategy to win the market changes

Lim, Hendrik

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The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand out From The Crowd

Dib, Allan

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The Handbook of key customer relationship management

Burnett, Ken

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The Real coke, the real story

Oliver, Thomas

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The IBM way: insights into the world's most successful marketing organization

Rodgers, F.G. Buck

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The corporate strategy matrix

Naylor, Thomas H.

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The Concept of corporate strategy

Andrews, Kenneth R.

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The Competitive challenge : strategies for industrial innovation and renewal

Teece, David J.

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The Arthur Young business plan guide

Siegel, Eric S. - Schultz, Loren A.

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Succession planning : key to corporate excellence

Deegan, Arthur X. II

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Strategy formulation and implementation : tasks of the General Manager

Thompson, Arthur A.

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Strategic management in the United State and Japan : a comparative analysis

Tung, Rosalie L.

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Strategic management

Wheelen, Thomas L - Hunger, J. David

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Strategi bersaing : teknik menganalisis industri dan pesaing

Porter, Michael E.

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Mobilizing invisible assets

Itami, Hiroyuki - Roehl, Thomas W.

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Marketing perspectives of public enterprises in developing countries

Rao, K.L.K.

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Managing the resource allocation process : a study of corporate planning and investment

Bower, Joseph L.

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Managerial courage : revitalizing your company without sacrificing your job

Hornstein, Harvey A.

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Handbook of business strategy 1986/1987 yearbook

Guth, William D.

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GIG Worker, Jalan Ninja Anak Jaman Now : Bagaimana Cara Yang Efektif Untuk Melakukan Rekrutmen Pada GIG Worker?

Riztina, Rahmaisyah Dwi

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Creating shareholder value : the new standard for business performance

Rappaport, Alfred

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