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The Marketing of services

Cowell, Donald W.

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Services marketing: integrating customer focus across the firm

Zeithaml, Valarie A. - Gremler, Dwayne D. - Bitner, Mary Jo

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ABC's of relationship selling through service

Futrell, Charles M.

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Business marketing

Brierty, Edward G. - Eckles, Robert W. - Reeder, Robert R.

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Services marketing: integrating customer focus across the firm

Zeithaml, Valarie A. - Gremler, Dwayne D. - Bitner, Mary Jo

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Services marketing: people, technology, strategy

Lovelock, Christopher H. - Wirtz, Jochen

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Services marketing

Zeithaml, Valarie A. - Gremler, Dwayne D. - Bitner, Mary Jo

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Services marketing: people, technology, strategy

Lovelock, Christopher H. - Wirtz, Jochen

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Services marketing: people, technology, strategy

Lovelock, Christopher H.

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Services marketing

Lovelock, Christopher H.

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Services marketing

Bitner, Mary Jo - Zeithaml, Valarie A

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The New rules of sales and service : how to use agile selling, real-time customer engagement, big data, content, and storytelling to grow your business

Scott, David Meerman

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A Capacity for sales : techniques for effectively selling hotels, venues and conference facilities

Forsyth, Patrick

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Services marketing in Asia : managing people, technology, and strategy

Lovelock, Christopher H. - Wirtz, Jochen - Lu, Xiongwen - Tat Keh, Hean

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The Essence of services marketing

Payne, Adrian

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Consumer behaviour : advances and applications in marketing

East, Robert

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Big marketing ideas for small service businesses

Ross, Tom - Marylin

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Marketing management: text and cases

Dalrymple, Douglas J. - Parsons, Leonard J.

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Stich Fix personalisasi penawaran menggunakan sains data

Redaksi

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Ditemukan 19 dari pencarian Anda melalui kata kunci: Subject : "Service marketing"

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