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Trading up: Cerita Produk-Produk Super Mahal yang diburu Konsumen dan Bagaimana Perusahaan Menciptakannya

Silverstein, Michael J.

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The Corporate university workbook

Wheeler, Kevin

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Compensation

Milkovich, George T. - Newman, Jerry M.

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Consumer behavior : building marketing strategy

Best, Roger J. - Hawkins, Del I. - Mothersbaugh, David L.

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Menyusun penggajian berbasis kompetensi dalam praktik

Bachrun, Saifuddin

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Consumer behavior in marketing strategy

Howard, John A.

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Company of one : strategi bisnis untuk menjadi lebih baik, bukan lebih besar

Jarvis, Paul

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Strategy for the corporate level : where to invest what to cut back how to grow organisations with multiple divisions

Campbell, Andrew - Goold, Michael - Alexander, Marcus - Whitehead, Jo

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Get funded now find out how : dari pendanaan pribadi ke profesional

Singh, Nalin - Andriyanto, Heru - Setyowati, Endang

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Buku ajar Manajemen Pemasaran 1

Ariasih, Made Putri - Nurchayati - Agustiani, Indah Nur - Bahiyyah, Khariidatul - Otaviani, Desy - Basbeth, Firdaus - Bangun, Kristina - Afriyeni, Puji - Wahyuningsih, Sri

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Anti mainstream marketing : 20 jurus inovasi mengubah Banyuwangi

Anas, Abdullah Azwar

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Business communication today

Bovee, Courtland L - Thill, John V.

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Business communication today

Bovee, Courtland L.

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Soar selling

Hibbard, David - Hibbard, Marhnelle

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Brand you : marketing real people, real choices

Marshall, Greg W. - Solomon, Michael R. - Stuart, Elnora W.

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Performance management

Aguinis, Herman

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Sukses Mengelola Pekerja Independen

Redaksi Manajemen

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The Up side of down : bouncing back in business and in life

McArdle, Megan

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Decoding the new consumer mind : how and why we shop and buy

Yarrow, Kit

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Destination brands : managing place reputation

Pride, Roger - Pritchard, Annette - Morgan, Nigel

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XLR8 Accelerate : building strategic agilitly for a faster-moving world

Kotter, John P.

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It's not the how or the what but the who : succeed by surrounding yourself with the best

Bharadwaj, Sangeeta Shah

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Marketing to the middle class muslim : kenali perubahannya, pahami perilakunya, petakan strateginya

Madyani, Dewi - Herdiansyah, Iryan Ali - Alim, Ikhwan

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Market-based management

Best, Roger J.

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Marketing management

Kotler, Philip - Keller, Kevin Lane

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Forget a mentor, find a sponsor : the new way to fas-track your career

Hewlett, Sylvia Ann

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Alignment capability engagement : pendekatan baru talent management untuk mendogkrak kinerja organisasi

Schiemann, William A.

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Rahasia sukses bisnis jepang

Hamzah, Rochmulyati - Furstenberg, Freidrich

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Cara mudah cari sponsor event

Manalu, Sonta Frisca

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Transforming talent into strategic impact : mencapai sasaran strategis perusahaan melalui karyawan bertalenta

Becker, Brian E. - Huselid, Mark A. - Beatty, Richard W.

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Brand for talent: 8 langkah jitu menciptakan brand untuk memikat SDM yang tepat pada saat yang tepat.

Schumann, Mark - Sartain, Libby

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Talent management implementation : belajar dari perusahaan-perusahaan terkemuka

Permana, Nina Insania K. - Harnoko, Latif - Jalal, Octa Melia - Martono, F.X. Sri

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Sukses membangun authentic personal branding : konsep baru membangun personel brand yang kuat dan unggul, dan mengembangkan company brand dengan pendekatan holistik

Rampersad, Hubert K.

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Authentic personal branding : a new blueprint for building and aligning a powerful leadership brand

Rampersad, Hubert K.

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The Talent war : mendapatkan dan mempertahankan orang-orang terbaik organisasi

Larkan, Kerry

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Advertising and the mind of the consumer

Sutherland, Max - Haryono, Andreas - Silvester, Alice K. - Slamet

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Event sponsorship : Membangun kemitraan dengan sponsor untuk kelancaran dan profitabilitas event

Grey, Anne-Marie - Reid, Kim Skildum

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Mengukur kepuasan pelanggan : panduan menciptakan pelayanan bermutu

Gerson, Richard F. - Herawati, Poppy - Widyaningrum, Hesti

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Sales promotion : menciptakan, mengimplementasikan, dan mengintegrasikan program promosi penjualan

Mullin, Roddy - Haryono, Andreas - Cummins, Julian

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Manajemen ritel : panduan lengkap pengelolaan toko modern

Amir, Taufiq M.

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Advertising and the mind of the consumer : iklan yang berhasil, yang gagal, dan penyebabnya

Sutherland, Max - Haryono, Andreas - Silvester, Alice K. - Slamet

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Perusahaan Indonesia menghadapi abad 21 : strategy pengembangan insani

Lembaga Pendidikan dan Pembinaan Manajemen

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Build Your Personal Brand: How to communicate your value to the world

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52 kisah penjualan spektakuler : penuturan penjual terhebat dunia

Shook, Robert L. - Rachmayanti, Irma Andriani - Prastomiyono, Indra

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Manajemen operasi : untuk meraih keunggulan kompetitif

Harding, H.A. - Johns, D.T. - Wibisono, Kunto

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Buku pegangan merencanakan tenaga kerja perusahaan

Hamzah, Rochmulyati - Bennison, Malcolm - Casson, Jonathan

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Guide to business planning

Friend, Graham - Zehle, Stefan

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Corporate-level strategy : creating value in the multibusiness company

Campbell, Andrew - Goold, Michael - Alexander, Marnes

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Market-based management : strategies for growing for customer value and profitability

Best, Roger J.

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From one dollar to billion dollars company : kisah transformasi di garuda Indonesia

Kasali, Rhenald - Satar, Emirsyah

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