Ditapis dengan
Beyond the idea : simple, powerful rules for successful innovation
Business stumble when they imagine that innovation is mostly about ideas. The reality is that ideas are only beginnings. Indeed, even a company with the worlds best idea still faces a devilish challenge: it must build the business of tomorrow without endangering the business of today. Vijay Govindajaran and Chris Trimble are the wolds leading authorities on the successful management of innovat…
- Edisi
- -
- ISBN/ISSN
- 978-1447252276
- Deskripsi Fisik
- xiv, 171 p. : index. ; 22 cm
- Judul Seri
- -
- No. Panggil
- FAF/AHB Gov
Reverse innovation : create far from home, win everywhere
The gap between rich nations and emerging economies is closing. As a result, the global dynamics of innovation are changing. No longer will innovations traverse the globe in only one direction, from developed nations to developing ones. They will also flow in reverse. Authors Vijay Govindarajan and Chris Trimble of the Tuck School of Business at Dartmouth explain where, when, and why reverse i…
- Edisi
- -
- ISBN/ISSN
- 978-1-4221-5764-0
- Deskripsi Fisik
- xv, 220 p. : notes, index ; 24 cm.
- Judul Seri
- -
- No. Panggil
- RNB/AD 79 Gov
Manajemen Keuangan 
Human Resource Management 
Marketing Management 
Operations Management 
Strategic Management