Strategic management and business policy

Suitable for undergraduate strategy/strategic management courses, this title takes a different approach to helping students synthesize all of the factors of the strategic process, through a student-friendly Strategic Management Model. (c) Copyright 2002, The HW Wilson Company

Strategic management and business policy

Edisi

8th ed.

ISBN/ISSN

0-13-009086-7

Deskripsi Fisik

xlvii, 354 p. (+app.) : figs., tabs., notes, cases

Judul Seri

-

No. Panggil

ADBE/ADG 79 Whe

Strategic management and business policy

Strategic management and business policy : contains a Srategic Managemen Model that runs throught the first 11 chapters and is made operational through the Strategic Audit, a complete case analysis methodology. This book developed thre useful techniques: - External Factor Analysis (EFAS) - Internal Factor Analysis (IFAS) Strategic Factor Analysis Summary (SFAS) This book also explain a bro…

Strategic management and business policy

Wheelen and HungerÂ’s class-tested approach to teaching Strategy is brought into sharper focus with a new theme: environmental sustainability. By bringing the sustainability theme into focus, this text equips students with the strategic concepts they will need to know as they face the future consequences such as climate change, global warming and energy availability. Table of Contents : …