Competitiveness bukanlah sebuah keberuntungan, dan bukan warisan struktur permodalan yang sangat kuat atau paten teknologi yang belum ada pandangannya. Competitiveness bukan lah benda mati yang statis melainkan mahluk hidup yang dinamis, yang harus terus menerus dipelihara dan dikembangkan. Agar competitiveness langgeng, perusahaan tidak hanya bertujuan dan berkepentingan mensejahterahkan diri…
Predicts future business trends, looks at how competition is changing, and suggests a new strategy for success based on making one's customers more competitive
A rogue business strategist and Macintosh expert offers irreverent, unconventional, and extreme strategies in sales, marketing, production, and human resources to make one's company more competitive.
Over the next decade, two out of every three companies will face the challenge of their corporate lives: redefining their core business. Buffeted by global competition and facing an uncertain future, more and more executives will realize that they must make fundamental changes in their core even as they continue delivering the goods and services that keep them in business today. "Unstoppable" s…