Entrepreneurship for the nineties

Edisi

-

ISBN/ISSN

0-13-282294-6

Deskripsi Fisik

xviii, 270 p. : index ; 24 cm.

Judul Seri

-

No. Panggil

ABJ Bat

Entrepreneurship : successfully launching new ventures

Undergraduate course in Entrepreneurship and New Venture creation. This new text takes students on the journey of becoming entrepreneurs- from the decision to become an entrepreneur through franchising. This text places a unique and special emphasis on developing a successful business idea early in the process. By highlighting both successful and failed ventures and asking students to step into…

Road to be an own boss

"...masih banyak orang bingung hendak melakukan usaha apa. Dengan melihat sekeliling lingkungan, ada kesempatan untuk menangkap peluang. Tinggal bagaimana merealisasikannya. Pengalaman melihat saudara yang sedang menjalankan bisnis sendiri merupakan salah satu motivator. Itu juga merupakan salah satu cara mencari usaha yang akan diterjuni." "Untuk menjual ide ke investor/sponsor, dibutuhka…

Metode riset bisnis

Salah satu tugas pokok manajemen berkaitan erat dengan pemecahan masalah (problem solving) dan pengambilan keputusan (decision making). Disinilah riset menunjukkan peran pentingnya. Hasil riset akan menyediakan informasi yang efektif bagi manajemen untuk mengatasi masalah-masalah perusahan sekaligus meraih peluang yang berkaitan dengan bisnis perusahaan. Dalam buku ini anda akan memahami mat…

The Entrepreneur's road map to business success

Edisi

-

ISBN/ISSN

0-929382-06-4

Deskripsi Fisik

320 p. : app., index ; 22 cm.

Judul Seri

-

No. Panggil

ABJ 363 Mau

Marketing your consulting and professional services

Edisi

-

ISBN/ISSN

-

Deskripsi Fisik

xiv, 219 p. : tabs., charts, glossary, bibl., appe

Judul Seri

-

No. Panggil

ABG/BBCF Con

Million dollar consulting : the professional's guide to growing a practice

Edisi

-

ISBN/ISSN

0-07-069102-9

Deskripsi Fisik

xiii, 274 p. : ill., tabs., notes, index ; 24 cm.

Judul Seri

-

No. Panggil

ABG/BA Wei

Discover your CEO brand : secrets to embracing and maximizing your unique va…

What did these business leaders do exactly? They brought very real, positive change to their organizations by using their unique CEO brand. Now, executive coach Suzanne Bates explains how you can exert the same kind of influence at your company. Discover Your CEO Brand provides the insight, knowledge, and tools you need to discover your own personal CEO style and then develop it into a power…

Digital Marketing Strategy: An Integrated Approach to Online Marketing

Build an effective and practical digital marketing strategy with this bestselling guide, covering everything from automation and analytics to integrating AI. Digital Marketing Strategy is a global bestseller, and a one-stop guide to structuring and building a more strategic approach to digital marketing. Now fully updated, this third edition covers the integration of AI in marketing, e-comme…

Marketing 6.0 : the future is immersive

Rediscover the fundamentals of marketing along with the rise of metamarketing from the best in the business In Marketing 6.0, the celebrated promoter of the “Four P’s of Marketing,” Philip Kotler, explains how marketers can use technology to address customers’ needs and make a difference in the world. In a new age of metamarketing, this book provides marketers with a way to integrate…