Suitable for undergraduate strategy/strategic management courses, this title takes a different approach to helping students synthesize all of the factors of the strategic process, through a student-friendly Strategic Management Model. (c) Copyright 2002, The HW Wilson Company
Nilai praktis dari buku All-in-one Strategic Management ini diperoleh karena penulis secara komoprehensif membahas konsep-konsep strategik modern disertai contoh-contoh aplikasi dalam perusahaan, yang memang telah dipergunakan oleh penulis selama ini ketika melakukan training-led consultancy di perusahaan-perusahaan besar maupun menengah di Indonesia.
Wheelen and HungerÂ’s class-tested approach to teaching Strategy is brought into sharper focus with a new theme: environmental sustainability. By bringing the sustainability theme into focus, this text equips students with the strategic concepts they will need to know as they face the future consequences such as climate change, global warming and energy availability. Table of Contents : …
This book provides a basic introduction to Sustainability & Sustainable Developments, integrated with current business models and future business prospects. In 10 chapters, the authors cover a wide array of topics comprehensively, in an accessible style of language that will appeal to the uninitiated. Many eye-catching self-illustrated artworks, coupled with in-depth analyses of numerous case s…
manajemen stratejik : penggalian dan pelestarian keunggulan bersaing. keunggulan bersaing merupakan inti pembahasan dalam ranah manajemen stratejik. organisasi dan unit ekonomi lainnya senantiasa dituntut untuk mengembangkan dan mempertahankan keunggulan bersaingnya dalam upaya mempertahankan keberadaannya dan mencapai kinerja yang diinginkan. this paper attempst to investigate the influenc…